How Canva for Education is connecting to provincial education systems with Snapplify

Canva wanted to make Canva for Education available through provincial education systems in South Africa. Reaching these users meant more than simply making the platform available. Canva needed a practical way to work with the right stakeholders within each department and give users secure, straightforward access through identities already established within their education systems.

Connecting Canva to education systems

For an EdTech platform working with large education departments, authentication can quickly become a barrier to rollout. Each education system has its own users and identity infrastructure, and adding new accounts or sign-in processes can create unnecessary complexity.

But successful rollout is not only a technical challenge.

Our established relationships with education departments and experience working with schools meant we could help Canva connect with the relevant stakeholders responsible for enabling the rollout. Our shared focus on improving access to useful digital tools for schools, educators and learners also provided a strong foundation for the work.

From there, Snapplify Access helped address the technical side of access.

We supported the SSO and SAML setup needed to connect Canva for Education with existing education identities. This gave Canva a straightforward way to onboard education departments without creating another separate authentication process for their users.

From integration to rollout across provinces

With the stakeholder and access foundations in place, Canva for Education was successfully connected with provincial education departments in Gauteng, Mpumalanga, Eastern Cape and Free State, with rollout continuing into additional provinces.

Rather than asking Canva to navigate each education environment and solve authentication separately, we could support both the connection to the education system and the identity infrastructure already in place.

For Canva, that means a more practical and scalable route to onboarding large education customers. For education departments, it means users can access Canva for Education through identities already used within their education environments.

And as Canva expands its reach, the same approach provides a foundation for connecting with more education systems without having to start from scratch each time.

A simpler way for EdTech companies to reach education systems

Canva’s rollout demonstrates what working with Snapplify Access can enable for other EdTech companies.

When you want to bring your product to schools, universities or government education departments, getting the product in front of users is only part of the challenge. You need to reach the right stakeholders, understand the education environment and provide a secure, scalable way for users to access your product.

This is where our combination of education experience, established relationships and access infrastructure matters.

Snapplify Access helps bridge the gap between an EdTech platform and the education systems it wants to serve. We help you connect with existing education identity infrastructure and simplify authentication and onboarding, so you can focus on delivering value through your product rather than building a new access process for every education system you serve.

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